According to Statista, the global market for electric bikes is projected to grow at an annual rate of nearly 10% from 2022 to 2027, indicating substantial growth opportunities.
The US’s emphasis on “green” and “sustainable” consumption, coupled with a thriving cycling culture and increasing interest in outdoor activities, has been instrumental in driving the consumption growth of electric bikes. Additionally, favorable cycling environments and government support policies are further popularizing electric bikes.
In recent years, single-track electric bikes have gained popularity among US consumers. Fat-tire electric bikes, in particular, have become favored as they can serve as daily commuting tools on urban streets and conquer off-road terrains for exploration and leisure activities outside the city.
With better traction for navigating rough or muddy roads, fat tires make it easier for electric bikes to ride. Additionally, the powerful electric assistance systems of fat-tire electric bikes effortlessly handle inclines and long-distance rides. Furthermore, their high comfort level is attributed to the shock absorption provided by the large tires, ensuring a stable riding experience.
These advantages present a promising opportunity for the development of fat-tire electric bikes in the US market.
